How projects are structured.
Different kinds of work need different commercial arrangements. A website has a clear finish line; SEO doesn't; a business system is best built in phases. These are the ways we work.
Fixed-scope projects
After discovery, you receive a written scope and a fixed price. Changes during the project are scoped and priced before they're built, so the cost doesn't drift.
You get: Certainty of cost; a defined deliverable; a clear end date.
Phased development
The system is divided into phases, each with its own scope and fixed price. The first phase delivers something usable early; later phases are shaped by how the team uses what's already live.
You get: Early value; lower risk than one large commitment; the freedom to stop or change direction between phases.
Ongoing search and growth
Search visibility is maintained continuously, so this work runs month to month against an agreed plan and reporting.
You get: Steady progress; monthly reporting; priorities that adjust to results.
Ongoing development and support
Once a site or system is live, most relationships continue on a support arrangement covering monitoring, fixes and a running list of small changes.
Which model fits?
| Your situation | Likely model |
|---|---|
| New website or redesign | Fixed-scope project |
| Custom system replacing spreadsheets | Phased development |
| Need to be found in search | Ongoing search and growth |
| Existing system needing regular changes | Ongoing development and support |
| Website plus ongoing SEO | Fixed-scope project, then ongoing search |
Common to every model
- Discovery before pricing
- Fixed prices for defined work
- Changes agreed before they're built
- Source code and IP transferred to you
- Direct access to the people doing the work
For actual price ranges by project type, see the pricing guide.